I’ve refocused my blog-writing efforts over at ownupgrownup.com. Check it out to learn more about the books, guides, podcasts, and research I’m working on.
Ever wonder why news sites have lists of articles with not much more than a headlines and image?
Writing your website copy doesn’t seem daunting until you open the blank page in your content editor and then type five words, backspace, backspace, type another 10 words, delete—”Agh, what am I doing?!”
You’ve likely heard of the importance of making the focus of your content your customer, but what does it really mean to write customer-centric website copy?
My dirty copywriting secret? I use a grammar checker!
For many entrepreneurs and small businesses, it seems the dream is having a money machine that earns while you sleep.